EMPOWERING Premium BRANDS IN THEIR AMAZON GROWTH AMBITIONS
We strengthen those who are ambitious, innovate and believe their company is here to stay and improves the world for the better. We focus on trusted partnerships on the basis of aligned incentives and similar ambitions.
Multiple generations of entrepreneurship
How it all started
Entrepreneurship flows through our family veins, starting way back in the 1500's in Amsterdam. Fast forward a few generations and we find ourselves moving business over to the e-commerce era.
We have been in e-commerce since the beginning 2012 and had the time to experiment and learn. Still, it took us wakeful nights and every tactic in the book to rise all the way up to the top 2000 Amazon Sellers.
When our retail division started selling on Amazon, the market wasn’t half as competitive as it is today. Did you know that more than a million sellers are joining Amazon every year now? Now more than ever the right proven strategies and tactics are critical to succeed if you want to grow substantially on the platform.
In the process, we trekked the road that leads to success and discovered the pitfalls that cause businesses to crash and burn. We have been dominating the Amazon marketplace for most part of a decade in our product categories and are still going strong.
In our seventh year on Amazon, we launched our SAWA Amazon Agency, with the vision to let other premium brands & retailers benefit from the expertise and team we have acquired while growing our own business and brands.
Driven by seven core values
Hanging belief statements on a wall isn't sufficient. We believe values must be internalized and practiced intentionally. We want a company we are proud of, so we strive to live these values every day.